Space Collective

Scope:Brand Identity, Illustration, Web, Packagaing Photography:Travis Hayto, Graeme Murray

In the competitive sports industry, agencies must establish a strong brand presence that attracts top athletes, sponsors, brands, and fans. We had the opportunity to work with Space Collective, a high-performance sports management agency based in Australia. Their dynamic vision, encapsulated by the acronym SPACE (Sports, Projects, Athletes, Consults, and Events), inspired us to create a brand identity that resonated with their audience.

We delved into Space Collective's values, culture, and unique qualities to craft a brand identity that sets them apart in the sports industry. Our logo reflects their commitment to going 'Above and Beyond' with a space vibe. We also developed a visually appealing brand experience with captivating colours, typography, and graphic elements.

To ensure authentic messaging, we created a brand voice guide that defined their tone and language style. This guide became the foundation for their communications, establishing a unique voice across various platform.

We focused on delivering an outstanding user experience through their website, showcasing their services, expertise, and fostering connections with their target audience.

Our branding initiatives increased brand recognition for Space Collective, solidifying its position as a world-class sports management agency. With a strong brand foundation, they can now expand into new markets, forge impactful partnerships, and capitalise on emerging trends, continuing to redefine sports management's boundaries and significantly impacting the industry.