Brand Identity
We create visual identities that reflect the character of a business and give it a recognisable presence. Typography, colour, imagery and graphic elements are developed together, with attention to how each part works on its own and within the wider identity.
Each project begins with an understanding of the business and where the identity needs to work. From a new brand to the refinement of an existing one, we consider its everyday use across digital, print, packaging and physical spaces.
Services
- Visual IdentityDeveloping a connected set of visual elements that gives your brand its own character.
- Logo DesignCreating wordmarks and symbols with attention to proportion, detail and use across different sizes and formats.
- Typography & ColourSelecting typefaces and colours that express your brand and work together across its applications.
- Brand GuidelinesSetting out how to use your identity, with practical guidance for keeping future work consistent.
- Brand ApplicationsExtending the identity into the materials your business needs, from stationery and signage to digital templates.
- Rebranding & Identity RefreshReviewing an existing identity and refining or reworking it to reflect where the business is heading.
